Myrtle Beach, February 10, 2026
Myrtle Beach is considering a franchise agreement with Pedal Pub to bring year-round tours to downtown. This venture aims to enhance community engagement, support local businesses, and diversify entertainment options in the area, promising an interactive experience for tourists and residents alike.
WHAT’S HAPPENING
What new business venture is being considered for Myrtle Beach?
A franchise agreement for Pedal Pub is under consideration, proposing year-round, interactive tours along the downtown area of Myrtle Beach.
Where in Myrtle Beach will the Pedal Pub tours operate?
The tours will operate in the downtown area, specifically near the Skywheel, offering a unique way for participants to explore local attractions.
Who will be responsible for operating the Pedal Pub tours?
Under the proposed agreement, the Skywheel attraction will take on the responsibility of operating the Pedal Pub tours, showcasing a local collaborative partnership.
How often will the Pedal Pub tours be available?
The Pedal Pub bikes are proposed to operate year-round, with schedules primarily driven by demand, though there’s potential for closure one month out of the year.
How will the Pedal Pub contribute to Myrtle Beach’s economy?
This venture is expected to drive economic growth by creating jobs, diversifying entertainment options, increasing foot traffic for local businesses, and enhancing the overall tourist experience.
Myrtle Beach Embraces New Entrepreneurial Venture with Pedal Pub Proposal
Myrtle Beach is once again demonstrating its openness to innovative business concepts as a franchise agreement for Pedal Pub is under consideration, promising to bring year-round, engaging tours to the downtown area. This proposal reflects the dynamic spirit of Myrtle Beach SC business and highlights how entrepreneurial vision can enhance our vibrant community, offering both residents and visitors new ways to experience the Grand Strand.
The pursuit of fresh opportunities by local businesses and entrepreneurs is a cornerstone of sustained economic growth. When innovative ideas, like the Pedal Pub’s interactive tours, seek to establish roots in our city, it underscores a commitment to fostering an environment where small businesses can thrive and contribute to the local economy. Such ventures not only create jobs but also diversify the entertainment options available, drawing more interest and investment into our beloved coastal city.
Pedal Pub Proposes Year-Round Downtown Tours
At a recent city council meeting, a proposal for a franchise agreement with the city of Myrtle Beach was presented by Pedal Pub. This agreement would allow for the operation of year-round tours along the downtown area, specifically near the Skywheel. The initiative aims to provide a unique, interactive experience for individuals exploring the heart of Myrtle Beach.
The proposal outlines that the Pedal Pub bikes would operate throughout the year, with their schedule primarily driven by demand. While the intention is for continuous operation, there is potential for the tours to be closed for one month out of the year, adapting to seasonal shifts in tourism. This flexible approach allows the business to optimize its operations while serving the community effectively. The tours previously operated in Myrtle Beach in late 2025, indicating a return and potential expansion of their presence.
Fostering Community Engagement and Tourism
The introduction of Pedal Pub tours offers a novel way to engage with Myrtle Beach’s downtown district. These tours encourage pedestrian activity and provide a communal experience, allowing participants to explore local attractions and businesses in a fun, active setting. This type of attraction can significantly enhance the tourist experience, offering a distinct memory that sets Myrtle Beach apart.
The concept of group-oriented, active tourism aligns well with the evolving preferences of visitors who seek more interactive and experiential activities. By bringing people onto the streets and closer to local establishments, Pedal Pub has the potential to drive additional foot traffic and patronage to surrounding Myrtle Beach small business operators, creating a ripple effect of economic benefit throughout the downtown area.
The Role of Entrepreneurial Innovation
Pedal Pub exemplifies entrepreneurial innovation, transforming a simple concept into a structured business model designed for entertainment and community interaction. The decision by a business like Pedal Pub to pursue a franchise agreement with the city highlights a commitment to integrating responsibly into the local commercial landscape. Such private investments are crucial drivers of economic vitality, demonstrating confidence in Myrtle Beach’s potential for sustained growth and development.
The process of proposing and negotiating a franchise agreement involves collaboration between private enterprise and local government. This collaboration is essential for ensuring that new ventures not only succeed but also contribute positively to the community’s overall well-being and regulatory framework. It’s a balance of fostering innovation while maintaining order and addressing community needs.
Navigating Agreements and Partnerships
A key aspect of this proposal is the intended operational structure. Under the proposed agreement, the Skywheel would take on the responsibility of operating the Pedal Pub tours. This local partnership between an established attraction like the Skywheel and an innovative concept like Pedal Pub showcases a collaborative spirit that can strengthen the local economy. Such collaborations leverage existing infrastructure and expertise, potentially leading to more efficient and successful business integration within the city. The agreement would be established before tours commence.
The city council’s consideration of this franchise agreement is a vital step in ensuring that new business models are thoughtfully integrated into the urban fabric. It reflects a commitment to reviewing proposals that promise to enhance the city’s appeal while also adhering to local ordinances and community expectations. This due diligence is part of a balanced approach to economic development, encouraging new ventures while upholding community standards.
Key Features of the Pedal Pub Proposal
| Feature | Description |
|---|---|
| Proposed Operation | Year-round tours |
| Location | Downtown area, near the Skywheel |
| Operator | The Skywheel (under the proposed agreement) |
| Previous Operation | Operated in Myrtle Beach in late 2025 |
| Schedule Basis | Driven by demand, with potential for one month closure |
| Agreement | Franchise agreement with the City of Myrtle Beach |
A Vision for Continued Economic Vibrancy
The Pedal Pub proposal is more than just a new entertainment option; it’s a testament to the ongoing desire for Myrtle Beach small business growth and community enrichment. By embracing such innovative concepts, Myrtle Beach reinforces its reputation as a dynamic destination eager to support entrepreneurial endeavors that contribute positively to its economic and social landscape. The city’s willingness to consider and integrate new business models is crucial for maintaining a competitive edge and ensuring a vibrant future for all.
As discussions continue and details are finalized, the community is encouraged to stay informed about developments that shape Myrtle Beach’s economic future. Supporting local businesses and engaging in the ongoing dialogue about our city’s development are vital ways to contribute to our collective prosperity.
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Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.
