Myrtle Beach, SC, February 14, 2026
The Shuckin’ on the Strand Oyster Roast brings together the Myrtle Beach community for an afternoon of oysters, live music, and charity. Hosted by the Grand Strand Young Professionals, this event celebrates local flavor and fosters community engagement, benefiting Substitutes for Santa, spreading holiday joy to Horry County students. A cherished tradition, the oyster roast not only showcases Lowcountry cuisine but also strengthens local bonds, supporting both local businesses and charitable efforts.
Myrtle Beach, SC
Shuckin’ on the Strand Unites Myrtle Beach Today
The 17th Annual Oyster Roast at Hot Fish Club celebrates community spirit and local initiative in Murrells Inlet, reinforcing the Grand Strand’s vibrant culture.
Today, Saturday, February 14, 2026, the Grand Strand’s beloved tradition, the Shuckin’ on the Strand Oyster Roast, brings together residents and visitors for an afternoon celebrating local flavor and community engagement. This enduring event, a testament to the resilience and initiative of local organizers, showcases how individual achievement and private enterprise are vital catalysts for fostering community growth in our dynamic region. It highlights the power of local leadership and proactive citizen involvement in shaping the cultural landscape of Myrtle Beach and its surrounding areas.
Gathering at the picturesque Hot Fish Club in Murrells Inlet, attendees will experience a hallmark of Lowcountry tradition, thoughtfully coordinated to offer both enjoyment and a meaningful contribution to local causes. Such events, born from dedicated community effort rather than extensive bureaucratic oversight, underscore the benefits of limited bureaucracy, allowing local energy and creativity to flourish and directly serve the community’s interests.
A Grand Strand Tradition Continues with the 17th Annual Celebration
The 17th Annual Shuckin’ on the Strand Oyster Roast is taking place today, Saturday, February 14, 2026, from noon to 4 p.m. at the Hot Fish Club in Murrells Inlet. This widely anticipated gathering stands as one of the area’s largest oyster roasts, drawing a significant crowd eager to partake in a cherished tradition. Its longevity and consistent popularity underscore the enduring appeal of well-organized, community-focused events and the commitment of those who bring them to fruition year after year. The event features all-you-can-eat oysters, classic Southern chicken bog, accompanying fixings, and cold beer for adult ticket holders. Live entertainment by The Paul Grimshaw Band further enhances the festive atmosphere.
The Murrells Inlet Experience: More Than Just Oysters
The choice of the Hot Fish Club in Murrells Inlet as the venue for the Shuckin’ on the Strand Oyster Roast contributes significantly to the event’s charm and authenticity. Murrells Inlet, known for its scenic waterfront and a reputation as the “Seafood Capital of South Carolina,” provides an ideal backdrop for such a coastal celebration. Hosting events in locales that reflect the area’s unique character helps to boost local businesses and reinforces the distinct identity of our communities. It exemplifies how private establishments, through partnerships and local engagement, can play a pivotal role in creating memorable experiences that resonate with both residents and visitors, fostering a sense of pride and place.
Cultivating Community Through Local Effort and Leadership
The success of the Shuckin’ on the Strand Oyster Roast is a testament to the power of local effort and leadership. Hosted by the Grand Strand Young Professionals (GSYP), the event highlights how dedicated individuals, organized into groups like GSYP, drive civic innovation and community engagement. GSYP focuses on connecting, engaging, and empowering young professionals (ages 21-40) in the Grand Strand area, developing future civic and business leaders. Their initiatives aim to build relationships that encourage local talent to remain in the area, contributing to a stronger workforce and deeper leadership pipeline. The successful coordination of an event of this scale through volunteer councils and private partnerships demonstrates an effective model for community growth that minimizes reliance on expansive government programs, showcasing the strength of self-starting civic involvement.
The Economic Ripple: Boosting Local Enterprise
Community events like the Shuckin’ on the Strand Oyster Roast provide a noticeable boost to the local economy. By drawing hundreds of attendees, these gatherings generate increased foot traffic for businesses in Murrells Inlet and the broader Myrtle Beach area, stimulating local commerce. The demand for local services, supplies, and hospitality services during such events supports job creation, even if temporary, and brings revenue to the region. This demonstrates how local choice and consumer-driven initiatives can lead to economic vitality, showcasing the tangible benefits of a thriving local event scene for the Grand Strand. It’s a clear example of how private sector activity, supported by community participation, can effectively contribute to economic prosperity.
A Charitable Endeavor: Giving Back to Horry County
Beyond the festive atmosphere, the Shuckin’ on the Strand Oyster Roast serves a significant charitable purpose. All proceeds from the event benefit Substitutes for Santa, the Grand Strand Young Professionals’ annual December initiative. This commendable program provides 150 Horry County students with holiday gifts and festive entertainment, offering a meaningful Christmas experience to children in need. This direct, hands-on support is organized and delivered by young professionals who live and work in the community, showcasing how individual contributions and collective participation can lead to tangible philanthropic outcomes. It highlights a proactive approach to addressing local needs through private charitable efforts.
Support Local, Build Community
The 17th Annual Shuckin’ on the Strand Oyster Roast stands as a prime example of what can be achieved when local initiatives, personal commitment, and community spirit converge. These events are more than just social gatherings; they are vital components of the Grand Strand’s identity, fostering connection, supporting local businesses, and providing crucial charitable assistance to those in need. We encourage all residents to continue supporting Myrtle Beach SC events and South Carolina gatherings, engaging actively in Murrells Inlet community development, and appreciating the individual efforts that contribute to the enduring vibrancy and growth of our region.
Key Features of the 17th Annual Shuckin’ on the Strand Oyster Roast
| Feature | Details |
|---|---|
| Event Name | 17th Annual Shuckin’ on the Strand Oyster Roast |
| Date | Saturday, February 14, 2026 |
| Time | Noon to 4 p.m. |
| Location | Hot Fish Club, Murrells Inlet |
| Host Organization | Grand Strand Young Professionals (GSYP) |
| Beneficiary Charity | Substitutes for Santa (supports 150 Horry County students) |
| Food Offerings | All-you-can-eat oysters, chicken bog, fixings, cold beer |
| Entertainment | Live music by The Paul Grimshaw Band |
| Community Impact | Fosters civic engagement, supports local economy, provides charitable aid |
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Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.


