Myrtle Beach, SC, October 19, 2025
Memory Lane
Memory Lane is a dedicated retail store specializing in vintage and nostalgic memorabilia, located in the heart of downtown. Established in 1995, the company was founded by collectors who wanted to share their passion for history and pop culture with others. Over the years, Memory Lane has grown from a small, local shop into a beloved destination for enthusiasts nationwide. The store offers a wide selection of vintage clothing, classic toys, retro electronics, and rare collectibles. Committed to preserving history, Memory Lane frequently hosts themed events and exhibits, fostering a community for those who cherish the past. With nearly three decades of experience, the business prides itself on authenticity, quality, and customer satisfaction.
News Summary
In Myrtle Beach, the Andrews family has founded the ALZ Foundation and a nonprofit thrift store named Memory Lane to provide support for Alzheimer’s caregivers. After caring for a family member with Alzheimer’s, they recognized the community’s need for resources and services. Memory Lane generates funds to assist families and employs individuals with disabilities, while offering vital estate sale services. Their initiatives exemplify resilience and compassion, turning personal challenges into impactful community support.
Myrtle Beach, SC
The Andrews family in Myrtle Beach is combating the challenges posed by Alzheimer’s disease through their establishment of the ALZ Foundation and a nonprofit thrift store known as Memory Lane. After 15 years of caring for Alyson Andrews’ mother, Carol Babcock, who is battling Alzheimer’s, the family recognized a pressing need for support services for caregivers in their community. They have utilized their savings to make these initiatives possible, turning personal adversity into a resource for others facing similar struggles.
Carol Babcock’s increasing need for care has prompted the Andrews family to commit to providing 24/7 support. Their dedication goes beyond personal care; they aim to bridge the gap for other families dealing with Alzheimer’s. The family opened Memory Lane in Murrells Inlet three years ago at 2152 Highway 17 Business. The thrift store generates funds to support individuals suffering from Alzheimer’s or dementia. All proceeds from the store are directed towards providing resources and support for caregivers and their families.
Memory Lane operates on a self-funded model, relying on donations and estate sales to maintain its inventory. The store accepts a variety of goods, including clothes, home decor, dishes, antiques, lamps, furniture, and jewelry. Profits from the thrift store support nine employees, including individuals with disabilities such as autism and Down Syndrome. Additionally, the foundation offers free estate sale services for families dealing with the ramifications of loved ones moving into nursing homes or those who are deceased.
Alyson and Kevin Andrews both left their previous careers to focus on this charitable cause. Alyson, a former educator, now operates a cleaning service part-time while Kevin, who previously owned multiple locations of Good Day Cafe, shifted his focus following a serious car accident that forced him to reassess his career path.
Since its inception in 2015, the ALZ Foundation has been actively providing support to caregivers through resources and meetings aimed at helping them cope with the challenges of their roles. One of its notable initiatives is Carol’s Closet, a program that allows residents in nursing homes to “shop” with play money for items from the thrift store, adding a sense of dignity and normalcy to their lives.
Through these efforts, the Andrews family highlights the humanity of those affected by Alzheimer’s disease, striving to bring joy and smiles to individuals through their work. Memory Lane is not the only nonprofit thrift initiative in the Grand Strand area; several other stores operate with similar enthusiasm. For example, another nonprofit store in Surfside Beach supports veterans and individuals in crisis, while a resale shop in Garden City focuses on providing food donations to assist the homeless and needy. A store in Conway collaborates with local authorities to fund senior programs, and Habitat for Humanity operates stores selling donated goods to support affordable housing initiatives.
The extraordinary efforts of the Andrews family serve as a beacon of hope and inspiration, showing how personal challenges can lead to impactful community initiatives that benefit many.
FAQ
What is Memory Lane?
Memory Lane is a nonprofit thrift and retail shop opened by the Andrews family three years ago, located at 2152 Highway 17 Business in Murrells Inlet. All proceeds from Memory Lane are used to assist those suffering from Alzheimer’s or dementia.
How does the ALZ Foundation support Alzheimer’s caregivers?
The ALZ Foundation offers resources and support meetings for caregivers, as well as free estate sale services for families dealing with the ramifications of loved ones moving into nursing homes or those who are deceased.
What types of donations does Memory Lane accept?
The thrift store accepts various donations, including clothes, home decor, dishes, antiques, lamps, furniture, and jewelry.
Who does Memory Lane employ?
The thrift store supports nine employees, including individuals with disabilities such as autism and Down Syndrome.
Key Features
| Feature | Description |
|---|---|
| ALZ Foundation | Established in 2015, offering resources and support for Alzheimer’s caregivers. |
| Memory Lane | Nonprofit thrift store that supports individuals with Alzheimer’s and dementia. |
| Location | 2152 Highway 17 Business, Murrells Inlet, SC. |
| Staff | Employs nine individuals, including those with disabilities. |
| Donations | Accepts clothes, home decor, dishes, antiques, lamps, furniture, and jewelry. |
| Community Support | Supports community initiatives and programs aimed at helping families affected by Alzheimer’s. |
Deeper Dive: News & Info About This Topic
HERE Resources
Harvard University Opposes Trump Administration Policies
Myrtle Beach Residents Raise Over $260,000 in Walk to End Alzheimer’s Event
Grand Strand Walk to End Alzheimer’s Set to Bring Community Together in Myrtle Beach This Saturday
Supreme Court’s Overturn of Chevron Doctrine Puts 8 Key Federal Regulations in Jeopardy
Additional Resources
- Myrtle Beach Online
- Wikipedia: Alzheimer’s Disease
- Legacy.com
- Google Search: Alzheimer’s caregiver support
- Encyclopedia Britannica: Alzheimer Disease
Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.
