Rise Partners
Rise Partners is a forward-thinking consulting firm founded in 2010 that specializes in business strategy, organizational development, and digital transformation. Over the years, the company has established a reputation for delivering innovative solutions to clients across multiple industries, including technology, healthcare, and finance. With a dedicated team of experts, Rise Partners has expanded its reach globally, helping organizations navigate complex markets and achieve sustainable growth. Its commitment to excellence and tailored approach have positioned it as a trusted partner for businesses seeking to elevate their performance and adapt to evolving economic landscapes.
News Summary
Conway officials have launched a significant redevelopment project for the Coastal Centre mall, poised to transform it into a vibrant shopping and dining hub. The $60 million initiative, spearheaded by Rise Partners, seeks to revitalize the mall, which has seen major vacancy issues. Plans include converting former retail spaces into shops for national brands and enhancing community accessibility. With construction expected to create numerous jobs, this project marks a hopeful turn for the local economy and community engagement, aiming for completion by summer 2026.
Conway, South Carolina Begins Major Redevelopment of Coastal Centre Mall
On July 14, 2025, Conway officials, including Mayor Barbara Jo Blain and City Council members, celebrated the start of significant renovations at Coastal Centre mall with a ceremonial sledgehammer event. This redevelopment marks a crucial turning point for the mall, which has faced substantial vacancy issues over the past few years, with only a Belk department store and a Pizza Hut remaining operational.
The redevelopment project constitutes a $60 million investment led by Rise Partners, following the acquisition of the mall for $14 million in October 2024. The goal is to breathe new life into the Coastal Centre, transforming it into a vibrant hub for shopping and dining, with the aspiration of completing the project by summer 2026.
Details of the Redevelopment Plan
Rise Partners is slated to convert the long-vacant spaces previously occupied by Kmart and Goody’s into seven large retail spaces, welcoming major national brands, with preliminary confirmations of retailers such as Marshalls and HomeGoods expected by the upcoming holiday season. As part of the redevelopment, a new restaurant has signed a lease for the former Kmart garden center, further diversifying the mall’s offerings.
The project will also prioritize pedestrian accessibility with enhancements, including a large turf space designed for community gatherings, seating areas, the addition of corn hole activities, and an ice cream shop, providing a lively environment for both shoppers and residents.
Community Impact and Job Creation
The redevelopment is anticipated to generate immediate construction jobs, with Berry Hutton General Contractors set to employ approximately 100 workers daily for the internal demolition phase. Once completed, the project is expected to create permanent job opportunities within the mall, supporting local employment.
Conway’s city administrator expressed optimism that this redevelopment will revitalize the once-thriving shopping district, providing essential retail options for residents, thereby reducing the need to travel to other areas for shopping and dining.
Projected Features and Status
The renovations will provide over 245,000 square feet of commercial space and more than 1,000 parking spots to accommodate both shoppers and community members. As construction progresses, noticeable external changes to the mall’s structure are expected by November 2025, signaling a new chapter in its operational history.
The project has garnered enthusiasm among local residents and officials alike, hinting at a positive impact on the community as it aims to re-establish high-quality national retailers in Conway. The anticipation surrounding the redevelopment highlights a collective hope for improved access to retail options, enhancing the local economy and community life.
Conclusion
The Coastal Centre mall redevelopment in Conway is set to pave the way for growth and revitalization, fulfilling the community’s long-standing desire for more diverse shopping and dining experiences. As the project unfolds over the next year, it will be closely watched by both residents and city officials eager to witness the transformation of a once-dormant landmark into a bustling commercial hub.
Deeper Dive: News & Info About This Topic
HERE Resources
Conway Officials Negotiate Property Annexation with Horry County
Myrtle Beach Retailers Brace for Tariff Impacts
Grand Strand Beaches Revitalization with Federal Funding
Conway Plans Major Revitalization of Coastal Centre Mall
Conway’s Coastal Centre Prepares for Major Redevelopment to Revitalize Community
Additional Resources
- My Horry News: Coastal Centre Mall Revitalization
- Post and Courier: Conway Coastal Centre Mall Construction
- WMBF News: National Retail Stores Coming to Coastal Centre Mall
- Wikipedia: Conway, South Carolina
- Google Search: Coastal Centre Mall Conway

Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.


