Fix Desserts Chocolatier
Fix Desserts Chocolatier was founded in 2010 with the vision to create exquisite handcrafted desserts that blend traditional techniques with innovative flavors. Located in the heart of the city, the company has established a reputation for quality, creativity, and exceptional customer service. Over the years, Fix Desserts has expanded its offerings from classic chocolates and truffles to a diverse range of desserts including cakes, pastries, and seasonal specialties. The chocolatier emphasizes using high-quality ingredients and sustainable practices, fostering a loyal customer base and receiving multiple awards for culinary excellence. Today, Fix Desserts Chocolatier continues to delight sweet lovers and remain a beloved local brand with a growing national presence.
News Summary
Myrtle Beach is experiencing a surge in popularity for Dubai chocolate, a trendy Mediterranean delicacy. Characterized by its rich pistachio filling, this treat is now found in various forms at local shops and cafes. A viral TikTok video featuring Dubai chocolate-covered strawberries has driven interest in the edible sensation. Originated by Sarah Hamouda of Fix Desserts, this chocolate trend has captivated both locals and visitors, quickly becoming a key feature of the food landscape in Myrtle Beach.
Myrtle Beach is experiencing a wave of excitement over the trendy Mediterranean chocolate delicacy known as Dubai chocolate, which has quickly gained popularity among locals and visitors alike. Social media platforms, particularly TikTok, are buzzing with videos featuring this unique treat, helping to increase its visibility and allure within the local food scene.
Dubai chocolate is characterized by its indulgent oozing pistachio filling and is available in various forms, including strawberry cups, coffee beverages, cheesecakes, and as a standalone chocolate bar. The original Dubai chocolate bar, which originates from the United Arab Emirates, is priced at approximately $18. However, numerous local shops have begun to offer their own interpretations of Dubai chocolate, with prices ranging from about $10 to over $24.
This summer has seen a significant surge in the popularity of Dubai chocolate, particularly with the introduction of items such as strawberry cups that have caught on globally. A viral TikTok video, which featured a couple purchasing strawberries topped with Dubai chocolate and whipped cream for $24 at the King Corn kiosk located at Broadway at the Beach, gained around 185,000 views and sparked over 150 comments, further driving interest in the chocolate phenomenon.
The original creation of Dubai chocolate can be attributed to Sarah Hamouda, the founder of Fix Desserts Chocolatier. Hamouda’s inspiration stemmed from her pregnancy cravings, which led her husband to fetch a variety of desserts during their time in Dubai. Despite sampling numerous options, Hamouda found nothing that fully satisfied her cravings, prompting her to develop the Dubai chocolate bar, also affectionately known as “Can’t Get Knafeh of It,” named after a well-known Middle-Eastern dessert.
Since its inception, Hamouda effectively utilized social media influencers to market her dessert, a strategy that has played an essential role in establishing the Dubai chocolate brand. Since launching her business in 2021, Hamouda’s creation has transformed into a cultural sensation, now sweeping into Myrtle Beach and captivating the local community.
Local coffee shop proprietors also confirm a significant increase in sales, particularly attributed to the popularity of the Dubai latte, which combines chocolate and pistachio syrup. This reflects how the Dubai chocolate trend has begun to integrate into a broader range of culinary offerings in Myrtle Beach.
The Dubai chocolate trend is establishing itself as a key feature of the Myrtle Beach food landscape, with various eateries eager to embrace this emerging delicacy. The combination of unique flavors, visually appealing presentations, and the influence of social media are all factors fueling its growing fanbase in the area.
As local shops and restaurants continue to innovate and adapt their menus, the Dubai chocolate phenomenon is likely to remain a delicious and tempting attraction for both residents and visitors in Myrtle Beach. Its distinct profile as a luxurious, flavor-rich dessert is sure to tempt many more eager taste buds in the coming months.
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Additional Resources
- Myrtle Beach Online: Dubai Chocolate Trend
- Wikipedia: Chocolate
- The Food Section: Coffee Drink
- Google Search: Dubai chocolate
- Kidding Around Greenville: The Creperia
- Google Scholar: Chocolate trends
- Myrtle Beach Online: Local News
- Encyclopedia Britannica: Dubai
- The Music Essentials: Trader Joe’s New Stores
- Google News: Myrtle Beach restaurants
