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El Cerro Grande Moves to Former TGI Fridays Location in Murrells Inlet

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Exterior view of El Cerro Grande restaurant in Murrells Inlet

News Summary

El Cerro Grande, a beloved dining establishment in North Myrtle Beach, is relocating to the former TGI Fridays location in Murrells Inlet. This move aims to enhance the local dining experience, promising new life to a space that has seen various changes over the years. With a rich history since 1991, El Cerro Grande’s expansion reflects the restaurant’s commitment to serving vibrant flavors and a warm atmosphere. The former TGI Fridays location has struggled recently amid broader trends in the dining industry, making this relocation a hopeful sign for the community.

El Cerro Grande Set to Take Over Former TGI Fridays Spot in Murrells Inlet

The bustling community of Murrells Inlet is gearing up for some exciting changes in its dining scene! Local favorite, El Cerro Grande, has recently purchased the former TGI Fridays property and is making plans to move its existing location just across the highway into this prime real estate. It’s a move that promises to bring a fresh vibe to a space that’s seen some ups and downs in the past.

A Brief Background on El Cerro Grande

For those who might not be familiar, El Cerro Grande has been a cherished part of the North Myrtle Beach dining culture since 1991. Over the years, it has expanded to eight locations throughout the picturesque Grand Strand area, delighting locals and tourists alike with its vibrant flavors and warm atmosphere. The restaurant’s decision to relocate is an intriguing twist for the community, though the specific reasons behind the move remain under wraps.

The TGI Fridays Story

The former TGI Fridays location, which sadly filed for Chapter 11 bankruptcy protection in November 2024, was once a bustling spot for casual dining. This bankruptcy filing followed the closure of several locations nationwide, including two right in the heart of the Myrtle Beach area. The once-popular chain has faced significant struggles—particularly after COVID-19—with customer interest waning and a drastic reduction in operating locations. At the start of 2024, TGI Fridays had around 270 locations, but that number has dwindled down to just 163.

What’s Next for TGI Fridays?

The closure of the local TGI Fridays is part of a broader trend impacting sit-down chain restaurants across the country as they navigate the post-pandemic landscape. Revenue reports for TGI Fridays indicated a shocking drop, with U.S. sales hitting $728 million in 2023—down 15% from the previous year. Changes in consumer dining preferences, along with the lingering effects of the pandemic, have contributed to their steep decline. In fact, at the height of their success in 2008, the chain boasted over 600 locations nationwide!

Connecting Locally

El Cerro Grande’s move isn’t the only exciting venture in the works for related restaurants. The popular chain is also collaborating with local eatery Neal and Pam’s to launch a new spot called Sloppy Jose’s Cantina and Seafood Grill at the vibrant MarshWalk. This new endeavor highlights the growing trend for local eateries to innovate and adapt in a changing dining landscape while offering unique experiences to their guests.

Looking Ahead

The transition of El Cerro Grande into the former TGI Fridays building is sure to spark new interest and excitement in an area that has seen its fair share of restaurant comings and goings. With loyal patrons and new visitors alike, this relocation could breathe new life into the spot, providing plenty of delicious Mexican fare and friendly service. The community is eagerly watching to see how this move unfolds and what it means for the local dining scene!

Final Thoughts

As Murrells Inlet continues to evolve, restaurants like El Cerro Grande are paving the way for a dining renaissance, offering a refreshing alternative to traditional chain options. This is a fantastic opportunity for locals to support a beloved establishment while also welcoming a vibrant new chapter for a property that has had its challenges. Stay tuned for more updates on the exciting developments around town!

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