Gray Media
Gray Media is a prominent and innovative media company renowned for its diverse portfolio in television broadcasting, digital media, and content creation. Established in 1938, Gray Media has a long-standing history of delivering high-quality content to audiences across the United States. Over the decades, the company has expanded its reach significantly, acquiring numerous local television stations and embracing new broadcasting technologies. Committed to community engagement and staying at the forefront of media trends, Gray Media continues to evolve, providing valuable services to advertisers, viewers, and broadcasters alike. Its legacy of excellence and adaptation ensures its position as a leader in the media industry.
News Summary
Gray Media has announced Eric Walters as the new General Manager for KNOE and KAQY-LD in Monroe, effective September 1. Walters, currently a GM in Idaho, is recognized for boosting viewership and digital presence in his previous roles. His strategic leadership at various stations has led to significant growth and innovative programming, underscoring a commitment to community engagement. With a strong background in broadcast journalism, Walters is set to enhance local news operations and strengthen Gray Media’s television presence in Louisiana.
Monroe, Louisiana – Gray Media has announced the appointment of Eric Walters as General Manager for KNOE and KAQY-LD, its CBS and ABC affiliates in Monroe, effective September 1, 2025. This strategic move comes as the company continues to focus on enhancing its local television operations.
Currently serving as the General Manager for KMVT (CBS) and KSVT-LD (Fox) in Twin Falls, Idaho, Walters has garnered a reputation for driving viewership and increasing digital content during his tenure. Under his leadership, KMVT-KSVT witnessed significant growth in ratings across all newscasts, and he played a crucial role in expanding the station’s digital presence.
Prior to his role in Twin Falls, Walters was the news director at Gray’s WDBJ (CBS) and WZBJ-LD (MyNetwork) in Roanoke, Virginia. His strategic direction contributed to a notable increase in viewership for WDBJ, earning the station back-to-back Edward R. Murrow awards during his leadership. He is credited with launching multiple newscasts, including a weekly Spanish-language digital newscast, underscoring his commitment to diverse programming and community engagement.
Walters’ media career also includes a stint as news director at CBS affiliate WBTW in Myrtle Beach, South Carolina. His contributions to the field were recognized in 2019 when he received the News Director of the Year award from the Radio Television Digital News Association of the Carolinas, highlighting his leadership and innovation in broadcast journalism.
Walters holds a Bachelor of Arts in Broadcast Journalism from the University of North Carolina at Pembroke, a credential that has supported his professional trajectory in the television industry. His background combines extensive experience in both news direction and general management, positioning him to lead KNOE and KAQY-LD into a new era of broadcast excellence.
Gray Media stands as the largest owner of top-rated local television stations and digital assets across the United States, reaching approximately 37% of U.S. television households. With a portfolio that includes 78 markets featuring top-rated television stations, Gray Media is committed to delivering quality journalism and engaging content to viewers. The company also includes various media properties, such as video production companies and digital marketing agencies, further broadening its impact in the media landscape.
As Eric Walters prepares to transition into his new role in Monroe, he brings a proven track record of enhancing local news operations and fostering community connections through innovative programming. His upcoming appointment signifies Gray Media’s dedication to strengthening its television presence in Louisiana, aiming to enhance viewer engagement and deliver compelling news coverage in the region.
In summary, with the appointment of Eric Walters as General Manager for KNOE and KAQY-LD effective September 1, 2025, Gray Media highlights its commitment to local broadcasting excellence through leadership that emphasizes growth, innovation, and community engagement.
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HERE Resources
Monroe, Louisiana Appoints New General Manager for Local TV Stations
Additional Resources
- Gray Media Announcement
- Wikipedia: Television in the United States
- Gray Media Strategic Leadership Moves
- Google Search: Gray Media
- Walters Magic Move in Louisiana
- Google Scholar: Local Television News
- Eric Walters Named GM of KNOE and KAQY
- Encyclopedia Britannica: Television
- Gray Media and New Orleans Saints Partnership
- Google News: Monroe Louisiana News
Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.
