Major Development Plans Stir Concerns in Myrtle Beach’s Market Common
Myrtle Beach residents, particularly those in the Market Common, are buzzing with questions and concerns about a new proposed development that’s got neighbors talking—and not in a good way. Earlier this week, a room full of engaged residents gathered to air their worries about the potential MarketWalk Development that could soon rise on the last undeveloped land in their community. The announcement has stirred up a storm of anxiety, especially regarding pedestrian safety and the suggestion that their beloved community pool will see more foot traffic.
The Meeting That Sparked It All
When residents heard that more “customers” could be heading their way, the groans echoed through the room. The developers, trying to ease the crowd’s concerns, mentioned a traffic study. But instead of calm, this just added more fuel to the fire. Attendees expressed a strong desire to review the traffic report, leading to an eye-opening moment. After filing a Freedom of Information Act request with the City of Myrtle Beach, the findings of that traffic study came into the spotlight.
What We Learned from the Traffic Study
The engineer overseeing the MarketWalk project, Walter Warren, assured everyone just last Thursday that the project had undergone a full traffic impact analysis. “It’s all been approved by the Council,” he stated, but residents felt more clarity was needed. A quick glance over the comprehensive 101-page report opened the door to both understanding and concern.
According to this study, if the project receives the green light, you can expect construction to be finished by 2028. Traffic details from the South Carolina Department of Transportation (SCDOT) revealed that as of 2023, Farrow Parkway already sees around 18,300 vehicles daily, whereas Phillis Boulevard, where the development would be located, has about 3,300 vehicles passing through each day.
Could This Change Traffic Patterns Majorly?
While traffic has been growing steadily—at a rate of 2.2% per year—the report shows the effects of the pandemic can’t be ignored when examining numbers after 2019. Given the study’s findings, even with an estimated 2,916 additional trips due to the new development, intersections in the Market Common area still maintained at least a passing grade, rated as D or better, which is deemed acceptable by transportation standards.
What’s at Stake?
For those worried about their quiet lifestyle being disrupted, the impending construction doesn’t just mean more cars; it also means new retail opportunities, including a possible Starbucks, bringing along nearly 1,500 average daily trips. Yet, there’s also an array of townhomes and cottages that will add their share to the overall traffic count. The reality of increased living density brings concerns about the overall vibe and feel of the neighborhood.
Concerns voiced by residents are reflected in the petition that has already garnered 319 signatures, indicating that many feel like this “corporate rental development” serves interests outside their own well-being.
Community Stands Together
As the conversation continues, it’s clear that the residents of Market Common are determined to protect their home. The balance between development and community is fragile; many are seeking answers, and more importantly, accountability. Whether it’s through meetings, petitions, or ongoing dialogue, it’s evident the voice of the people matters in Myrtle Beach. The future of this cherished neighborhood hangs in the balance as residents eagerly await their next steps.

Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.


