Luxury Waterfront Living Set to Elevate Myrtle Beach’s Real Estate Landscape

Myrtle Beach, December 18, 2025

Myrtle Beach is enhancing its luxury real estate market with a new $5.8 million waterfront home featuring a resort-style pool and spa. This investment reflects private sector confidence in the area’s economic growth, attracting residents seeking high-quality coastal living. The luxury segment of the market is set to maintain high demand due to strong in-migration and appealing lifestyle options. With ongoing developments, Myrtle Beach continues to solidify its status as a prime destination for both investment and residence.

Myrtle Beach

Luxury Waterfront Living Set to Elevate Myrtle Beach’s Real Estate Landscape

Myrtle Beach continues to solidify its reputation as a premier destination for both residents and visitors, and a new development is poised to underscore this economic vitality. A substantial $5.8 million waterfront home, complete with a resort-style pool and spa, is slated to enhance the city’s luxury real estate offerings. This private investment highlights the enduring appeal of the South Carolina coast and the robust confidence entrepreneurs and homeowners place in the region’s growth trajectory.

This upcoming addition reflects a broader trend of significant private capital flowing into the area, driven by a thriving market and an attractive coastal lifestyle. Such projects are not merely about lavish residences; they represent tangible investments that ripple through the local economy, fostering job creation, boosting property values, and drawing further attention to Myrtle Beach as a desirable location for personal achievement and community building. The steady influx of new residents and substantial developments signals a dynamic economic environment, where innovation and private initiative are key drivers of progress.

Myrtle Beach’s Burgeoning Luxury Market

The Myrtle Beach area is globally recognized for its vibrant tourism and world-class golf, and its high-end real estate market is expanding to match this reputation. Properties generally priced above $800,000 to over $4 million constitute this exclusive sector, which is projected to maintain stable growth and high demand into 2026. This segment remains a robust asset class, largely supported by strong in-migration and the enduring appeal of the South Carolina coast.

Luxury buyers are increasingly seeking modern, low-maintenance properties, making new or recently renovated homes in amenity-rich, master-planned neighborhoods highly coveted. While national appreciation rates may see a slowdown, specialized coastal markets like Myrtle Beach are forecasted for moderate, sustainable growth, potentially in the 2-4% range for 2026. Properties with direct water access often outperform this average.

The Allure of Waterfront Development

The forthcoming $5.8 million waterfront home exemplifies the pinnacle of luxury living in Myrtle Beach. The inclusion of a resort-style pool and spa caters to a discerning demographic seeking exceptional amenities and a high-quality lifestyle. The Intracoastal Waterway (ICW) is often considered the sweet spot for luxury in the Myrtle Beach area, offering deep water access for large vessels, calmer waters, privacy, and better protection from severe weather compared to direct oceanfront properties.

These features translate into a higher value proposition, attracting investors and residents who appreciate both the aesthetic and practical benefits of coastal living. The sustained demand for such premium properties underscores the strong market confidence in Myrtle Beach’s future as a desirable residential and investment hub.

Economic Momentum and Private Investment

Myrtle Beach’s economy has demonstrated significant growth, with private investment playing a crucial role in its expansion. The housing industry alone contributes approximately $44.7 billion annually to South Carolina’s economy, supporting over 281,439 jobs and $10.2 billion in labor income for South Carolinians. The real estate sector accounts for nearly 54 percent of this total impact in the state.

This economic momentum is further bolstered by the area’s growing popularity as a relocation and vacation destination, attracting millions of visitors annually. The demand for both vacation homes and long-term residences has surged, driving property values and creating robust rental income opportunities. Private sector investments offer flexibility and speed in fostering regional growth, contributing to job creation and increased consumer spending across various sectors, including retail, dining, and services.

A Favorable Climate for Growth and Opportunity

Myrtle Beach offers a business-friendly environment that encourages entrepreneurial innovation and sustained economic development. Factors contributing to its appeal include a relatively lower cost of living compared to other coastal cities, attractive housing options, and favorable tax policies for retirees, such as no Social Security tax and relatively low property taxes in South Carolina.

The city’s commitment to infrastructure improvements, including roadway expansions and upgrades to water and sewer systems, further supports this growth. The expansion of Myrtle Beach International Airport and the development of new business parks are also drawing professionals and families, increasing demand for housing and contributing to the area’s economic diversification.

Community Insights and Future Outlook

The growth in Myrtle Beach is not just about new construction; it’s about building a vibrant community. The city is focused on creating a more diverse and resilient economy, moving beyond its traditional tourism base. Initiatives to support the revitalization of downtown areas and the use of federal Opportunity Zones encourage long-term private investments in targeted communities, aiming for job creation and economic growth.

Urban planners and economic forecasters project that Horry County’s population could surpass 500,000 by 2035, indicating a continued upward trajectory for the Grand Strand. This sustained growth is a testament to the collective efforts of local businesses, private investors, and community leaders in cultivating an environment where personal achievement and entrepreneurial spirit can thrive.

Conclusion

The upcoming $5.8 million waterfront home in Myrtle Beach is more than a luxury residence; it is a symbol of the region’s robust economic health and its bright future. It represents the power of private investment and entrepreneurial vision to enhance the community, create opportunities, and solidify Myrtle Beach’s position as a prime destination for sophisticated living and economic growth. We encourage our readers to continue supporting local businesses and engaging with initiatives that contribute to Myrtle Beach’s dynamic and prosperous future.

Frequently Asked Questions

What is the key new development coming to Myrtle Beach?

A $5.8 million waterfront home is slated to come to Myrtle Beach, featuring a resort-style pool and spa.

What is the projected outlook for Myrtle Beach’s luxury real estate market?

The luxury segment of Myrtle Beach’s real estate market, encompassing properties generally priced above $800,000 to over $4 million, is expected to maintain stable growth and high demand into 2026.

What factors drive demand for luxury homes in Myrtle Beach?

Strong in-migration, the enduring appeal of the South Carolina coast, and a preference for modern, low-maintenance properties with resort amenities are key drivers.

What is the economic impact of the housing industry in South Carolina?

The housing industry contributes approximately $44.7 billion annually to South Carolina’s economy, supporting over 281,439 jobs and $10.2 billion in labor income for South Carolinians.

Why is Myrtle Beach considered a favorable place for real estate investment?

Myrtle Beach offers a relatively lower cost of living, attractive housing options, favorable tax policies for retirees, and robust economic stability driven by tourism and diversification.

Key Features of the New Waterfront Home

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Author: STAFF HERE MYRTLE BEACH

The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.