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On Company Time Debuts ‘Myrtle Beach’ Music Video

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A lively scene from the Myrtle Beach music video featuring comedians participating in fun vacation activities.

News Summary

The comedy group On Company Time has released a new music video titled ‘Myrtle Beach’, offering a humorous take on the post-divorce life for dads visiting the popular vacation spot. With vibrant visuals and relatable experiences, the video showcases the carefree lifestyle associated with Myrtle Beach, featuring amusement parks and local cuisine. Comments on their YouTube page reflect viewer appreciation for the light-hearted portrayal of life after separation. The trio hopes for recognition from the city, expressing their fondness for the area and spotlighting the importance of safety during summer thunderstorms.

Myrtle Beach – The comedy trio On Company Time unveiled a new music video titled “Myrtle Beach” on May 9, 2025, which celebrates post-divorce life for newly divorced dads in the popular vacation destination. The video features comedian Kyle Gordon and humorously parodies the experience of fatherhood after separation, showcasing the laid-back lifestyle of visitors to the region.

Filmed in vibrant Hawaiian button-ups and cargo shorts, the video portrays a carefree and lively atmosphere filled with classic Myrtle Beach activities. Scenes include riding exhilarating amusement park rides, playing spirited rounds of mini-golf, and indulging in local culinary offerings such as shot glasses and buffets. This nostalgic portrayal resonates with viewers, contributing to the video’s rapid ascent to popularity, garnering over 260,000 views on YouTube shortly after its release.

The concept of the video was designed around a light-hearted exploration of Myrtle Beach, where the comedic group aimed to highlight the fun and easy-going vibe of the area. Members of On Company Time expressed genuine affection for Myrtle Beach, reminiscing about their childhood experiences visiting the locale. Their return as adults fostered reflections on how their perceptions of leisure activities, including “day drinking,” humorously parallel their fathers’ escapades during similar trips.

Luke Pappalardo, one of the trio, noted that this visit was particularly meaningful as it marked their first since childhood. The group appreciated that Myrtle Beach retains an inviting and unchanged essence over the years, making their return a nostalgic journey. The community’s engagement during the filming process contributed to the video’s charm, with locals participating joyfully in the antics displayed by the comedians.

As the music video went viral, comments flooded in on their YouTube page, with viewers praising the humorous take on the Myrtle Beach experience. One comment humorously suggested that the light-hearted approach even inspired thoughts of divorce in relation to the song’s topic, underscoring the playful nature of their content.

On Company Time members conveyed a desire to return to Myrtle Beach in the future, expressing hopes of receiving a greater recognition from the city, such as being honored with a key to the city or a statue in their likeness. Their playful tribute showcases not only the humorous side of life post-divorce but also a warm homage to a beloved location.

In addition to spotlighting the light-hearted music video, it is crucial to remember safety during seasonal thunderstorms prevalent in the summer months in Myrtle Beach. Residents and visitors are reminded that thunderstorms can pose risks, including lightning strikes. Safety precautions include avoiding open fields, staying indoors when storms are present, and being cautious of flash flooding. Keeping informed about the weather can ensure a safe and enjoyable visit to Myrtle Beach, allowing everyone to make the most of their time in this popular tourist destination.

Overall, the video serves as a delightful reminder of the fun-filled experiences that Myrtle Beach has to offer, blending nostalgia with a contemporary take on life’s transitions.

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