News Summary
The 2025 PGA Merchandise Show has commenced, attracting 31,000 attendees from 89 countries. With over 1,000 companies displaying their innovations, highlights include Toulon Golf’s Small Batch La Jolla putter, Titleist’s limited-edition T-Series Black irons, and Bridgestone Golf’s revamped ball lines. This event offers golf enthusiasts hands-on experiences with the latest gear and showcases important trends in the industry.
The Excitement is in Full Swing at the 2025 PGA Merchandise Show!
The much-anticipated 2025 PGA Merchandise Show kicked off this week, running from January 21 to January 24. This grand event has drawn around 31,000 attendees from a whopping 89 countries, making it a bustling hub for golf enthusiasts and industry professionals alike. With over 1,000 golf companies showcasing their latest innovations, there’s plenty to explore. If you’re a fan of all things golf, this is the place to be!
Get Ready to Swing! The Demo Day
One of the highlights was the Demo Day held on January 22, where attendees had the opportunity to get hands-on with the latest golf gear. From new drivers to cutting-edge putters, the chance to test these innovative products is a golfer’s dream come true. As you strolled through the demo area, excitement filled the air as players took their swings, eager to find the perfect piece of equipment to elevate their game.
All Eyes on Toulon Golf’s New Putter
Golf fans were particularly excited about Toulon Golf’s introduction of the Small Batch La Jolla putter. This striking putter pays homage to legendary championships with its unique aesthetics. Featuring a sleek shoulder and bumper design, this beauty also sports a ‘melted’ tri-sole that enhances both form and function. Hand-polished to provide depth and luster, this putter is priced at $1,800 and has been available for purchase since January 22 on Toulon’s website.
Titleist’s Limited-Edition Irons Steal the Show
Not to be outdone, Titleist unveiled their limited-edition T-Series Black irons, making waves with their rich Titanium Carbide Vapor finish. Golfers can pre-order these enticing irons starting February 11, with availability in stores beginning February 28. Priced at $271 per iron or $1,899 for a 7-piece set, these irons promise to be a hot commodity among serious golfers.
Bridgestone Golf Steps Into the Spotlight
Bridgestone Golf also had exciting news, announcing updates to their beloved e6 Soft and e12 golf ball lines. The redesigned e6 Soft focuses on providing maximum distance while maintaining a soft feel, available at a reasonable price of $23.99 per dozen starting February 14. The new e12 series introduces three models – e12 HiLAUNCH, e12 STRAIGHT, and e12 SPEED, with a price tag of $34.99 per dozen, also launching on February 14.
Chic Threads for Female Golfers
For those looking to upgrade their golf wardrobe, LitFit Golf Apparel debuted their stylish SwingSuit. Designed specifically for female golfers, this fresh take on traditional golf attire gives women a fashionable alternative to standard polo shirts, making the sport not just fun to play but chic to wear!
Get Around in Style with ICON EV
To make sure everyone gets around comfortably, ICON EV is providing complimentary shuttle rides to the Demo Day attendees. They even got their new E40FX model ready for an official industry debut during the show. If that wasn’t enough, lucky winners might just score one of the five signature e-bikes that ICON plans to give away throughout the event, each valued at $2,295.
A Tradition of Innovation Since 1954
The PGA Merchandise Show has a rich history, first held in 1954 and originally aimed at helping professionals discover new products before the winter season. Now, it serves as a critical platform for networking and showcasing innovations that push the golf industry forward.
This year’s event has already made a big splash and continues to buzz with excitement. Whether you are a vendor, a golf professional, or just a passionate player, the 2025 PGA Merchandise Show has something for everyone. Make sure to keep an eye out for the incredible new gear that will soon be hitting the market!
Deeper Dive: News & Info About This Topic
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Additional Resources
- GolfWRX: 2025 PGA Show Demo Day Recap
- Wikipedia: PGA Merchandise Show
- Golfweek: 2025 PGA Merchandise Show Live Updates
- Google Search: 2025 PGA Merchandise Show
- The Golf Wire: LitFit Golf at 2025 PGA Show
- Encyclopedia Britannica: Golf
- The Golf Wire: ICON EV at 2025 PGA Show
- Google News: PGA Merchandise Show 2025
