Myrtle Beach, February 13, 2026
The Rock N’ Soul Revue at GTS Theatre highlights Myrtle Beach’s vibrant arts scene powered by local entrepreneurship. The high-energy show, emphasizing rock and soul classics, draws audiences together, reinforcing community spirit and boosting local engagement. Regular performances keep the entertainment dynamic, benefiting surrounding businesses and contributing to the area’s economic vitality. This successful local initiative exemplifies how individual vision can enhance cultural richness and community pride.
Rock N’ Soul Revue Ignites Myrtle Beach: Community Spirit in Action
Tonight, the GTS Theatre hosts a high-energy journey through rock and soul, showcasing the vibrant local entertainment scene driven by individual initiative and private enterprise.
Myrtle Beach, SC
The lively arts and entertainment scene in Myrtle Beach continues to flourish, a testament to the enduring spirit of local entrepreneurship and the community’s appreciation for quality performances. Events like the Rock N’ Soul Revue, playing tonight, February 13, 2026, at the GTS Theatre, exemplify how private venues and dedicated performers contribute significantly to the area’s cultural richness and economic vitality. Such initiatives highlight the power of individual vision and streamlined operations in bringing captivating experiences directly to residents and visitors alike, fostering a dynamic environment without extensive bureaucratic overhead.
The success of long-running shows underscores a fundamental truth about thriving communities: when local organizers are empowered to innovate and respond directly to public interest, the entire community benefits. These ventures not only provide entertainment but also create jobs and draw visitors, demonstrating how personal initiative and private investment are pivotal engines for growth and cultural enrichment in Myrtle Beach. The GTS Theatre, as a cornerstone of this independent spirit, provides a vital platform for talented artists to connect with audiences, reinforcing the idea that a vibrant local economy often springs from the grassroots efforts of its citizens. Myrtle Beach’s tourism industry is a dominant force, drawing tens of millions of visitors annually, with a significant portion of the local workforce employed in hospitality and entertainment.
The Beat of Local Initiative: “Rock N’ Soul Revue”
Tonight, the Rock N’ Soul Revue is set to deliver an electrifying performance at the GTS Theatre, located at 1220 Port Drive, Myrtle Beach. Kicking off at 7:00 PM, this high-energy production promises a feel-good and impossible-to-sit-still experience for all attendees. The show takes audiences on a compelling musical journey, celebrating the greatest Rock ‘n’ Roll and Soul hits from the iconic 1950s, ’60s, and ’70s. Spanning approximately two hours, the revue is a testament to the enduring appeal of classic American music and the dedication of its performers.
The Rock N’ Soul Revue is not a one-time spectacle; it is a regularly featured show at the GTS Theatre, performing on Thursdays and Fridays at 7:00 PM. This consistent schedule allows both locals and tourists ample opportunity to experience its dynamic energy and celebratory atmosphere. The continued presence of such a show reflects the steady demand for quality entertainment in Myrtle Beach and the responsiveness of private venues to meet that demand. The cast of 4-6 performers nightly delivers live vocals and music, channeling the spirit of legends like Elvis Presley, Chuck Berry, Aretha Franklin, and Otis Redding.
GTS Theatre: A Hub for Independent Entertainment
The GTS Theatre stands as a prime example of a private enterprise enriching the Myrtle Beach SC events calendar. Located at 1220 Port Drive, the theatre offers an intimate cabaret setting where every seat is close to the stage. Beyond the Rock N’ Soul Revue, the theatre hosts a diverse array of performances. For instance, the Original Motown Tribute Show entertains audiences on Tuesdays at 7:00 PM, and a heartfelt tribute to Kenny Rogers is also part of their varied schedule. Other featured shows include an Elvis Tribute Show and the Caravan of Stars Sock Hop, further showcasing the variety and breadth of their offerings.
The existence and sustained operation of such venues highlight the importance of private sector investment in the arts. Without the entrepreneurial drive to establish and maintain these spaces, many opportunities for local entertainment and artistic expression might be limited. The GTS Theatre exemplifies how local leadership, unburdened by excessive regulation, can cultivate a thriving arts scene, thereby enhancing the overall attractiveness of Myrtle Beach as a destination and a home.
Community Engagement Through the Arts
Events like the Rock N’ Soul Revue are more than just shows; they are catalysts for community engagement. By providing a shared experience of joy and nostalgia, these performances bring people together, fostering a sense of collective identity and local pride. The decision of individuals to support these events directly contributes to the vibrancy of the local arts scene, illustrating the powerful impact of community choice in shaping cultural offerings. This engagement also extends beyond the theatre doors, benefiting surrounding businesses such as restaurants and shops, which see increased patronage from showgoers. Visitor spending in the Myrtle Beach area totaled $13.2 billion in 2024, supporting local businesses, jobs, and public services while helping to keep taxes low for residents.
The positive feedback often received from attendees, describing the shows as wonderful and the theatre as having no bad seats, further underscores the success of these privately-run ventures in creating memorable experiences. This direct connection between audience satisfaction and the sustained operation of entertainment venues is a clear demonstration of how a market-driven approach to cultural programming can effectively serve community interests.
The Power of Private Partnerships and Local Leadership
The flourishing entertainment landscape in Myrtle Beach, epitomized by venues like the GTS Theatre and its diverse productions, is largely a product of private partnerships and local leadership within the entrepreneurial sphere. Event organizers and theatre management take on the primary responsibility of curating, marketing, and delivering high-quality entertainment. This approach often allows for greater agility and responsiveness to audience preferences compared to models that might involve more extensive governmental oversight.
The ability of these private entities to innovate and adapt quickly ensures that Myrtle Beach’s entertainment options remain fresh and appealing. Such initiatives underscore the benefits of allowing skilled individuals and businesses to lead in areas where they possess expertise, fostering a dynamic and self-sustaining ecosystem of cultural events. This emphasis on local, private leadership contributes significantly to the unique character and appeal of Myrtle Beach entertainment. Tourism supports over 82,000 jobs in the Grand Strand, with an estimated 80 percent of these being year-round, full-time positions.
Looking Ahead: Sustaining Myrtle Beach’s Vibrancy
To ensure the continued growth and success of events like the Rock N’ Soul Revue and other valuable South Carolina gatherings, ongoing community support is essential. By choosing to attend local performances, residents and visitors directly empower the entrepreneurs and artists who invest their time and resources into enriching Myrtle Beach. A regulatory environment that supports, rather than hinders, private initiatives is also crucial for sustaining this vibrancy, allowing local businesses to thrive and expand their contributions to the community.
Encouraging individual participation and celebrating the achievements of local organizers are key components of fostering a robust and independent cultural scene. As Myrtle Beach looks to the future, the collaborative spirit between patrons and private enterprises will continue to be the bedrock of its dynamic events calendar, ensuring that the Grand Strand remains a premier destination for entertainment and community engagement.
Frequently Asked Questions about the Rock N’ Soul Revue
Q: What is the Rock N’ Soul Revue?
A: The Rock N’ Soul Revue is a high-energy, feel-good musical journey celebrating the greatest Rock ‘n’ Roll and Soul hits of the 1950s, ’60s, and ’70s.
Q: Where is the Rock N’ Soul Revue performed?
A: The Rock N’ Soul Revue is performed at the GTS Theatre, located at 1220 Port Drive, Myrtle Beach.
Q: When does the Rock N’ Soul Revue play?
A: The Rock N’ Soul Revue plays on Thursdays and Fridays at 7:00 PM. It is also playing tonight, February 13, 2026, at 7:00 PM.
Q: How long is the Rock N’ Soul Revue show?
A: The show lasts approximately 2 hours.
Q: What other shows are featured at the GTS Theatre?
A: The GTS Theatre also features an Original Motown Tribute Show on Tuesdays at 7:00 PM and a heartfelt tribute to Kenny Rogers.
Key Features of the Rock N’ Soul Revue at GTS Theatre
| Feature | Details |
|---|---|
| Show Name | Rock N’ Soul Revue |
| Venue | GTS Theatre (1220 Port Drive, Myrtle Beach) |
| Current Performance Date | Tonight, February 13, 2026 |
| Performance Times | Thursdays & Fridays at 7:00 PM |
| Show Duration | Approximately 2 hours |
| Musical Focus | Greatest Rock ‘n’ Roll and Soul hits of the 1950s, ’60s, and ’70s |
| Energy Level | High-energy, feel-good, impossible to sit still |
| Other GTS Theatre Shows | Original Motown Tribute Show (Tuesdays, 7:00 PM), Kenny Rogers tribute, Elvis Tribute Show, Caravan of Stars Sock Hop |
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Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.
