Myrtle Beach, August 15, 2025
Floor & Decor
Founded in 2000, Floor & Decor has rapidly established itself as a leading specialty retailer in the hard surface flooring market, offering an extensive selection of flooring materials including tile, wood, stone, and laminate. With a strategic approach to providing both homeowners and professional contractors with quality products at competitive prices, the company has expanded its footprint across numerous states in the U.S. The company’s success is rooted in its commitment to customer service, deep product expertise, and an evolving product assortment to meet the diverse aesthetic and functional needs of its clientele. Over the years, Floor & Decor has grown through both organic expansion and targeted acquisitions, continually striving to be the trusted destination for flooring solutions.
News Summary
Floor & Decor has launched its first store in the Myrtle Beach area, located in Murrells Inlet. Spanning 180,000 square feet, the store offers a wide selection of hard-surface flooring and aims to engage the local community. The grand opening included promotions and initiatives, highlighting the company’s commitment to local partnerships and social responsibility. Despite recent economic adjustments, Floor & Decor shows strong growth and has topped the S&P 500, indicating its robust business model.
Myrtle Beach, South Carolina
Floor & Decor (FND) has opened its first store in the Myrtle Beach area, located at 545 Mall Drive in Murrells Inlet, South Carolina. The new facility features a 180,000-square-foot warehouse designed to offer an extensive selection of hard-surface flooring. Approximately 18 full-time and five part-time associates have been hired to operate the store, which aims to engage the community while capturing a significant share of the regional professional contractor market.
The grand opening took place in August 2025 and included promotions such as a $5,000 Floor Makeover Sweepstakes and a Million Dollar Dice Roll event. These activities are part of Floor & Decor’s strategy to embed itself into the local culture and enhance customer loyalty. Local vendors and partners, including Tebo’s Dog House and the Grand Strand Humane Society, were also involved, emphasizing the company’s commitment to community engagement.
Beyond retail offerings, Floor & Decor has introduced initiatives to strengthen ties with the community. The company donated $1,000 to the Grand Strand Humane Society and held a boat giveaway during its PRO Industry Networking Event. This networking platform allows contractors to engage with the brand while benefiting from the PRO Premier Rewards Program, which features volume discounts and same-day delivery for its clients.
In its financial reporting for Q2 2025, Floor & Decor announced a slight increase of 0.4% in comparable store sales, showcasing growth particularly in the professional contractor segment. The company reported total revenue of $1.21 billion and a year-over-year increase in adjusted EBITDA to $150.2 million, indicating a steady upward trend in the business. Strategic partnerships, such as with Habitat for Humanity, have contributed to community service by donating $300,000 worth of materials to various local affiliates in 2025.
Localization plays a vital role in Floor & Decor’s expansion strategy. With expectations of capturing 30-40% of the professional contractor market in high-growth areas, this newly opened store has tailored services specifically for professionals. Additionally, the F&D Cares program allows employees to volunteer on paid time, fostering a culture of social responsibility within the company.
Despite recent adjustments reflecting economic conditions, including a revised expectation for new store openings in 2025 from 25 to 20 locations, Floor & Decor has demonstrated resilience. The company’s stock has outperformed the S&P 500 by 22% year-to-date, showcasing its robust business model and profitability prospects for investors.
Overall, the Myrtle Beach location of Floor & Decor marks a significant step in the company’s ongoing efforts in localized retail growth and community engagement strategies in the home improvement sector. With a focus on embedding itself into the community and meeting the needs of local contractors, Floor & Decor continues to push forward in a competitive marketplace.
FAQ
What services does the new Floor & Decor store offer?
The new store in Murrells Inlet offers a wide selection of hard-surface flooring and tailored services for professional contractors, including volume discounts and same-day delivery through the PRO Premier Rewards Program.
When did the Floor & Decor store in Myrtle Beach open?
The grand opening for the Myrtle Beach store took place in August 2025.
How does Floor & Decor engage in community initiatives?
Floor & Decor engages in community initiatives such as donating to local nonprofits, hosting events for local vendors, and allowing employees to volunteer on paid time through its F&D Cares program.
What were the financial results for Floor & Decor in Q2 2025?
In Q2 2025, Floor & Decor reported a 0.4% increase in comparable store sales, total revenue of $1.21 billion, and an increase in adjusted EBITDA to $150.2 million.
What is the size of the new Floor & Decor store?
The new Myrtle Beach store is a 180,000-square-foot warehouse.
| Feature | Description |
|---|---|
| Location | 545 Mall Drive, Murrells Inlet, South Carolina |
| Store Size | 180,000 square feet |
| Employees | Approximately 18 full-time, 5 part-time |
| Grand Opening Promotions | $5,000 Floor Makeover Sweepstakes, Million Dollar Dice Roll |
| Community Engagement | Donations to local charities, involvement with local vendors |
| Financial Performance Q2 2025 | $1.21 billion in revenue, 0.4% sales increase |
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Additional Resources
- HBS Dealer: Floor & Decor Opens Myrtle Beach Area Location
- Business Wire: Floor & Decor Announces Grand Opening of First Myrtle Beach Area Store
- Post and Courier: Floor & Decor Opens in Murrells Inlet
- Business Wire: Floor & Decor Announces Grand Opening of Chula Vista, California Store
- AInvest: Floor & Decor’s Strategic Expansion in Myrtle Beach Market
- Wikipedia: Myrtle Beach
- Google Search: Floor & Decor
- Google Scholar: Floor & Decor
- Encyclopedia Britannica: Myrtle Beach
- Google News: Floor & Decor
Author: STAFF HERE MYRTLE BEACH
The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.
