Bistro B Opens as New Dining and Recreational Spot in Myrtle Beach

News Summary

Bistro B has officially opened its doors in Myrtle Beach, offering a unique blend of culinary delights and recreational activities. Located on North Kings Highway, the restaurant features an eclectic menu, including high-end dishes, specialty drinks, and pickleball courts. With a lively atmosphere and a focus on accessible pricing, Bistro B is poised to attract both locals and tourists looking for a fun dining experience.

Myrtle Beach – A new dining and recreational hotspot, Bistro B, opened its doors in Myrtle Beach in early April 2025 after two years of development. The restaurant is situated at 1803 North Kings Highway and features a lively atmosphere characterized by a striking sign displaying a flaming capital “B.”

Bistro B aims to blend culinary excellence with a playful sporting experience, offering a menu that includes a variety of high-end dishes at accessible prices. Patrons can enjoy familiar favorites such as steak, seafood, and burgers, as well as more exotic choices like lamb chops, ceviche, Cornish hen, and innovative sushi options, including the Joy Maracujá, a passion fruit sushi roll.

To complement its diverse menu, Bistro B offers a selection of specialty drinks. This includes an espresso martini, a jalapeno-infused margarita, and a unique pickle martini crafted with vodka, vermouth, and pickle juice, garnished with a baby pickle.

In addition to its culinary offerings, Bistro B features three pickleball courts available for reservation, priced at approximately $10 per person per hour. Diners who play are eligible for dining discounts, making it an attractive option for both sports enthusiasts and food lovers alike.

The restaurant occupies a building that had been vacant for roughly 15 years, with its last business, Five O’Clock Somewhere, ceasing operations in 2010. Prior to Bistro B, the venue was home to Prime Chicken, which operated from December 2021 until May 2023 before closing due to high staff turnover. The new establishment creatively utilizes wood from the previous business’s boarded-up windows to craft its tables, adding a touch of history to its urban jungle-themed décor.

The original branding of the restaurant was Prime Bar and Grill, but following discussions among the ownership team, the name was changed to Bistro B to better reflect its unique identity.

Bistro B operates on a first-come, first-served basis yet accommodates reservations through its website, streamlining the dining experience for guests. Its hours of operation are Sunday through Thursday from 4 PM to 10 PM and Friday and Saturday from 4 PM to midnight. During peak vacation seasons, Bistro B will also provide a drive-thru service with a limited menu until 2 AM, along with a late-night summer offering to cater to visitors.

Furthermore, the location of Bistro B is strategically favorable, being close to various hotels, the convention center, and just a short distance from the beach, making it accessible for both tourists and local residents looking for a fun dining experience.

As Bistro B continues to establish itself as a vibrant inclusion in Myrtle Beach’s dining scene, it also actively encourages applications for various positions to bolster its team. Those interested in joining the restaurant’s staff can apply through the Bistro B website.

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Additional Resources

• Myrtle Beach Online
• Wikipedia: Pickleball
• AOL News
• Google Search: Bistro B Myrtle Beach
• WBTW News
• Google Scholar: Myrtle Beach food and restaurants
• Myrtle Beach Online – Dining
• Encyclopedia Britannica: Myrtle Beach
• The Conway Bulletin
• Google News: Myrtle Beach restaurants

Author: STAFF HERE MYRTLE BEACH

The HERE Myrtle Beach Staff Writers are a collaborative team of journalists, editors, and local contributors passionate about delivering accurate, timely information to the Myrtle Beach community. As part of the HEREcity.com Network, which powers over 100 U.S. city sites including HEREcolumbia.com, our staff draws on collective experience in South Carolina journalism to cover everything from business sales and real estate developments to dining deals and community initiatives. Our Expertise and Background Local Roots in Myrtle Beach Our team includes lifelong Myrtle Beach residents and SC natives with deep knowledge of the area’s history, economy, and culture. We’ve covered key events like the recent developments along the Grand Strand, Myrtle Beach’s tourism and hospitality industry, and growth in local education sectors (e.g., Coastal Carolina University programs). Collective Experience With over 50 combined years in journalism, our staff has backgrounds in print, digital media, and community reporting. We prioritize fact-based stories, drawing from sources like the Myrtle Beach Area Chamber of Commerce, city government records, and on-the-ground interviews. Commitment to Quality Every article is a group effort, involving research, editing, and verification to ensure reliability. We adhere to journalistic standards, citing credible sources and updating content as new details emerge.